Richmond Real Estate Doesn’t Take a Holiday

As pumpkin spice season winds down and before New Year’s resolutions kick in, the Richmond real estate market hits a quieter stride, but it doesn’t stop. The pace simply changes, creating opportunities for buyers and sellers who stay active while everyone else takes a break. If you’re thinking about making a move before the year ends, here’s what you need to know.

For Sellers: Fewer Listings, Serious Buyers

If you’re thinking about selling, the holidays can actually work in your favor. With fewer homes hitting the market, there’s less competition, and that means more eyes on your listing. The buyers who are still out there aren’t just browsing—they’re serious about making a move. Many are relocating for new jobs, downsizing before the new year, or simply ready to act when the right home comes along.

Advantages for Sellers:

• Your home stands out when fewer listings are competing for attention.

• Buyers touring during the holidays are genuinely motivated to move.

• Lenders, agents, and title companies often aim to wrap up deals before year-end.

• Thoughtful holiday décor can make your home feel especially warm and welcoming.

Challenges for Sellers:

• It can be tricky to balance showings with holiday gatherings and travel.

• Bare trees and shorter days make curb appeal a little tougher to pull off.

• Too much seasonal décor, or anything overly personal or religious, can distract from your home’s best features.

Holiday Staging: What Works, and What Doesn’t

Richmond homes have a charm that shines in every season, but during the holidays, the small details make the biggest impact.

Do:

• Keep décor simple and classic: think white lights, greenery, and one well-placed wreath.

• Use warm lighting and inviting scents like pine, cinnamon, or vanilla.

• Highlight what makes your home inviting, such as fireplaces, sunrooms, or welcoming front porches.

• Add subtle touches that complement your home’s colors and style.

Don’t:

• Overcrowd rooms with oversized trees or themed displays.

• Block natural light or architectural features like windows and mantels.

• Use flashing lights or loud holiday music during showings.

• Display personal or religious décor that could make some buyers uncomfortable.

For Buyers: Timing Can Work in Your Favor

If you’re house-hunting, Richmond’s slower winter market can actually work to your advantage. With fewer buyers competing, you’ll have more breathing room, and sellers listing during the holidays are often motivated to make a deal.

Advantages for Buyers:

• Fewer competing offers mean more room to negotiate.

• Sellers may be eager to close before the new year.

• Agents, lenders, and inspectors tend to have lighter schedules, giving you even more personal attention.

Challenges for Buyers:

• Limited inventory can mean fewer homes to choose from.

• Shorter daylight hours make it harder to see homes in the best light—literally.

• Holiday schedules can slow down inspections, appraisals, and closing timelines.

Making Moves Through Every Season

The Richmond housing market never truly sleeps, it just changes rhythm. Selling during the holidays can be a smart move for the right home, and buyers who stay patient and prepared often find opportunities others miss. The key is knowing your goals and working with someone who understands how to navigate RVA’s seasonal shifts with confidence.

The holidays may slow the pace, but real estate in Richmond never stops—and neither do we. Joe Timberlake and the Timberlake Realty RVA team stay active year-round, helping clients make smart, confident moves no matter the season.

Make Moves With Us.